There’s retargeting…and then there’s VINfluence, VIN-specific retargeting on Facebook, Google Display Network and Jumpstart, efficiently managed by our award-winning AdLogic digital advertising technology platform. VINfluence will give you even better reach and exposure in your market than classic retargeting, on 3 amazing networks.
The Importance of Retargeting
As you know, retargeting is a critical component of any digital advertising strategy. 96% of individuals leave a site without converting and 46% of individuals visit a site 2-4 times before they make a purchase.* The best way to get these visitors coming back to your site is to be where they are as they move along their multi-touchpoint path to purchase. But, you don’t want to be in front of just any visitors. You need to be in front of the right visitors at the right times.
VINfluence Double-Qualifies Your Audience
Our award-winning AdLogic digital advertising platform uses proprietary technology to double-qualify visitors who:
- Perform specific searches on Google and Bing or come through your trusted traffic sources
- View inventory on your VDP/SRPs pages, showing low-funnel activity
VINfluence Offers Greater Retargeting Reach Than The Competition
Reach your double-qualified shoppers on millions of sites via these top networks.
Show inventory ads based on the vehicles previously viewed on your site, only pay for clicks.
$500 min spend
Show inventory ads to one of the largest, highest-performing in-market automotive audiences.
$750 min spend
Show inventory ads based on the vehicles previously viewed on your site, on over 2 million websites and 650K apps.
$500 min spend
VINfluence Keeps Ads Current with Pricing, Images and Inventory
VINfluence automatically updates your inventory daily and sends it to these networks to ensure your latest vehicles, changes in pricing and or images is always up to date. When these shoppers click on an ad, they’ll be deep-linked to the exact same vehicle on your website.
Greater Reach at an Affordable Cost
In true Showroom Logic fashion, we won’t upcharge your media. We are offering VINfluence for only +$199/mo for the first 3 months ($349/mo after that) to leverage the technology that will do all of the heavy lifting to double-qualify your audience, send your inventory to networks, deliver ads and report ROI…on 3 major advertising networks.
Transparency (of course)
Showroom Logic was founded on the premise of total transparency. You’ll have insight and total transparency into each of the networks’ performance.
Ready to Go??
If you’re interested in making VINfluence part of your digital battle plan, please complete the form to request a demo today, or contact your Client Success Manager directly.
PLEASE NOTE: VINfluence is not currently eligible for Kia or Mazda co-op
*Source: Neil Patel | https://www.quicksprout.com/2014/08/15/how-to-effectively-use-remarketing-to-increase-your-revenue/