Showroom Logic is proud to announce that we have won the prestigious Innovator Award at the 2014 Google AdWords Premier SMB Partner Summit. Showroom Logic is changing the market place with Dynamic Conversion Pages (DCPs).
The Magic Behind Dynamic Conversion Pages
The innovative DCPs took over eight months to build and incorporate sophisticated features and functionality that far surpass normal websites. These include:
- A lean and lightning fast framework to ensure quick load times on mobile
- A clean, responsive design for all devices
- Dynamic content based on keywords and ad headlines
- Custom pages based on user interaction and interests
- Dynamic call tracking built on Google AdWords call forwarding
- A custom experimentation engine built on Google Analytics Experiments, allowing SRL to test variations across all advertisers (the first of it’s kind)
- Integration into Google remarketing tags based on the content viewed
- Custom integration into the Google Analytics Application Program Interface (API) to better measure results
I’d like to congratulate the Showroom Logic development team, along with Patrick Bennett, our Co-founder and team lead for the project, for innovating Dynamic Conversion Pages. With hundreds of clients adopting DCPs thus far, they are achieving greater ROI on their paid search spend.