MIAMI – Showroom Logic is pleased to announce that Mark Taylor has joined the leadership team as Vice President of Business Development. Taylor previously served as a senior member of AutoNation’s management team, leading their business development’s online solutions efforts.
“Mark is a leader in the digital automotive retail landscape with a tremendous amount of experience and a proven track record,” said Neal Gann, CEO of Showroom Logic. We’re excited to leverage not only his leadership talents, but his expertise in forming strategic partnerships, demand generation, and process improvement. I’d be hard-pressed to find someone in automotive who has more experience with acquiring traffic for auto dealers than Mark. He will help us strengthen our already robust team.”
Prior to joining Showroom Logic, Taylor was involved in several industry-leading initiatives during his 15-year tenure at AutoNation. This included managing a multi-million dollar SEM program, lead acquisition for AutoUSA (a subsidiary of AutoNation, sold to Autobytel), as well as managing all 3rd-party online relationships, including OEMs.
In his new role, Taylor will lead all strategic partnership efforts, working closely with OEMs and resellers to extend Showroom Logic’s already strong presence in automotive digital marketing.
About Showroom Logic
Showroom Logic is an innovative digital marketing technology company driven by its proprietary AdLogic platform. With deep roots in the automotive industry, AdLogic has been built from the ground up and allows clients to drive market share through mobile, paid search, display and retargeting. Showroom Logic has premier status as a Google Adwords Premier SMB Partner and a Bing Authorized Reseller. Founded in 2009, Showroom Logic has grown to over 130 employees and works with thousands car dealers nationwide. For more information, visit https://www.showroomlogic.com/.