Loading Events

« All Events

  • This event has passed.

On-Demand Driving Sales Webinar: Ignore Your Gut: How Data-Driven Marketers Are Beating the Competition

August 18, 2016 @ 1:00 pm - 2:00 pm

See firsthand, with success stories from actual dealers, how using data to create a digital battle plan for each vehicle results in more targeted and more cost-effective marketing programs for your dealership.

Showroom Logic Founder & CPO, Patrick Bennett, shows you actual performance data from dealers who are winning their market by acting on data instead of their gut.

During this Webinar you’ll learn how to:

  • Use historical sales data – NOT GUT – to precisely target your marketing for each vehicle in key zip codes
  • Take success stories from other dealerships and use them in your own inventory marketing
  • Create digital marketing campaigns designed to dislodge competitors from your market

Presenter: Patrick Bennett, Founder & CPO, Showroom Logic
Original Recording Date: August 18, 2016
Duration: 1 hour

About the Presenter

2016-05-17-4Patrick Bennett, Founder & CPO, Showroom Logic
Patrick Bennett founded Showroom Logic in 2009. His industry-revolutionizing AdLogic and ZipDriven platforms have set the standard for innovation in automotive digital marketing. In his dual role as Founder and Chief Product Officer, Patrick’s love of marketing and technology have helped him create consumer-oriented solutions that solve real problems. He has been a guest speaker at several Universities, as well as at several popular marketing events, including SMX, Digital Dealer, & DrivingSales.


August 18, 2016
1:00 pm - 2:00 pm