Automotive SEM

Part 2: 6 Must-Have Strategies for Dealer Success.
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Part 2: 6 Must-Have Strategies for Dealer Success in 2017 (and beyond)

In ‘Part 1: The Rapidly Changing Industry in 2017 (and beyond)’,…
Part 1: Change is certain.
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Part 1: The Rapidly Changing Industry in 2017 (and beyond)

There are a few years we can point to that were “tipping points”…
The Bing Audience.
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A Bing Story - Part 3: Bing-ing It All Together

It’s time for me to Bing it all together for you (nudge nudge,…
A Bing Story - Part 2: More Bing For Your Buck.
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A Bing Story - Part 2: More Bing For Your Buck

In “Part 1: Bing? Really?”, I challenged some of the assumptions…
A Bing Story - Part 1: Bing? Really?
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A Bing Story - Part 1: Bing? Really?

This morning I was talking to a dealer about why they should…
Give Your SEM Some Love: 4 Tactical Tips.
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Give Your SEM Campaigns a Little Love With These 4 Tactical Tips

As the world celebrates Valentine’s Day with chocolates, flowers,…
AdLogic Innovation.
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Dealers: Take Advantage of New Google AdWords Features

Mobile, Mobile, Mobile. For years marketers and advertising have…