Analytics

Data Visualization: How Does Your Dealership Plan on Using the Data?

  After walking the floor at NADA this year, I was impressed…

Google Adwords Shake-Up Part 3: Show Me the Data!

It’s been just over a month since Google rolled out their universal…

Not All VDP Views Are Created Equal

There’s recently been a lot of conversation going on about…

Google AdWords Shake-Up: Panic in the Streets or a World of Opportunity?

Over the past few days there has been a lot of buzz surrounding…

Optimizing Your Dealership's Marketing Budget in an Uncertain Economy

Remember Lehman Brothers? I can remember the day Lehman…

Your SEM Partner Should Be More Transparent

Honesty, Trust, Accountability, or in other words, “Transparency,…

Innovation in Automotive Paid Search? It’s Alive and Well.

A recent blog post took a shot at automotive paid search, stating…

Showroom Logic Named 2015 Google Customer Satisfaction Champion

Showroom Logic took home yet another honor at the Google…

Is Your Digital Battle Plan Working?

If you are like most digital marketers in automotive, you are…

Driving 28% More Shoppers to Your Dealership is Only a Monthly Payment Away

Injecting monthly payments into your paid search ads on Google…