Using Goal Tracking In Google Analytics To Audit Your Vendors
I’m still surprised at the amount of car dealers who use Google Analytics but don’t set it up to track conversions. Any average Joe can see where their website traffic is coming from, but how do they know what is actually converting [...]
Google Analytics Goal Tracking Will Show You What, But Not Who. We Cracked The Code
First we would like to thank all that came to the 10th Digital Dealer Conference to see our CTO Patrick Bennett speak about setting up goal conversions for your dealership in Google Analytics.
Those that attended were given our secret url with [...]
Google Analytics Now Compares Your Internet Traffic Data To Industry Related Websites
Good news from the Googleplex. If you are a Google Analytics user you can now compare important statistics of your website traffic to similar websites in your industry. This is ground breaking because we never had this data available to us. [...]
Is Your Car Dealer Website Really Getting That Many Visitors?
There are more and more website providers for the car industry popping up than ever before, and it’s important to know how to properly measure the performance of your website.
A few months back, I had a car dealer tell me they were getting [...]
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