Google PPC – Importance Of CTR, Unimportance Of Bounce Rate
I’ve never realized the importance of CTR (Click Through Ratio) until I visited our team at Googleplex. At first glance, Google Adwords appears to be an auction where you simply say “Hey, I want to be as high on the page as possible. [...]
Google Analytics Now Compares Your Internet Traffic Data To Industry Related Websites
Good news from the Googleplex. If you are a Google Analytics user you can now compare important statistics of your website traffic to similar websites in your industry. This is ground breaking because we never had this data available to us. [...]
How Imporant Is Bounce Rate In Determining A Websites Performance?
The bounce rate of a dealer’s website seems to be the biggest concern lately. There are a few things you must understand, especially if you hired an SEO Firm to optimize your website. If they did a good job, you will find that your bounce [...]
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