We all know how hard it can be to get decent traffic to your car dealer website. One of the most frustrating things is when a visitor spends a long period of timing browsing your website and they leave.
What is we told you we could get them back for you?
- Scenario: Consumer visits your website. They spend 10 minutes or more on your website searching inventory. They leave without calling or emailing.
- If you could have a second chance to send a message to that consumer what would it be? How much would you be willing to pay?
Now that we added remarketing to our AdLogic Google Adwords tool we have the ability to send special targeted ads to only the visitors that meet the criteria you decide.
A good example is for us to create a special coupon offer that will only bee seen by shoppers who abandoned your website.
Here are some facts that you can easily confirm by looking at your Google Analytics:
1) Returning Visitors spend 100% more time on you website than new visitors
2) The bounce rate of a returning visitors is significantly less
3) Click through rates on remarketing image ads are 4 – 10 times higher than normal display ads.
4) Overall conversion rates are 50% higher than any other form of advertising.
For more information or to schedule a demo, contact Matt Weinberg here.
Always check the date of these articles. Everything changes so often it could be obsolete.