Friday, March 12, 2010

Our New Exclusive Google Adsense Tool For New & Used Cars Is Performing!

November 5, 2009 by admin · 2 Comments 

Last week I blogged about the concept, which is now a reality. We did a test with Park Automall in Tampa Bay Florida. We totally automated their entire car and truck inventory to display ads of Google Adsense.

The cool thing about it is simple, we automate the entire process. As your new inventory rolls into our website, the Google campaign is automatically generated. When the vehicle is removed, so does the campaign.

Search for any car on Google, our dealer's inventory will automatically show up

Search for any car on Google, our dealer's inventory will automatically show up

The truly unique aspect of this great tool is the fact that it goes directly to the car in question. Most adsense campaigns land on the homepage when clicked, and the user has to navigate to find it. It would take a car dealer a full time employee to accomplish this.

The above search (when clicked) will bring the user to the actual page!

The above search (when clicked) will bring the user to the actual page!

So why is this so special? Let everyone else fight over the same keyword and pay 2 or 3 dollars a click. We can get quality clicks for pennies since there aren’t many people displaying ads for these keyword groups because of the time involved.

Today’s results were interesting. Many may believe that long tail keywords won’t bring traffic or impressions, but here are the stats:

  • 22,687 total impressions
  • 840 were displayed on Google Search
  • 21847 impressions were made on content related blogs and news article in the Tampa Bay area alone.

Here is an example of impressions on content related networks:

So far today our ad was displayed on 21,847 article sites like this one

So far today our ad was displayed on 21,847 article sites like this one in the Tampa Florida area alone. If Park Automall had a 2008 in stock it would of showed that one.

The Ads Even Show Up On YouTube Videos

The Ads Even Show Up On YouTube Videos

Park Automall has 1 Harley Davidson For Sale and Even That Showed Up On A Harley Forum

Park Automall has 1 Harley Davidson For Sale and Even That Showed Up On A Harley Forum

I never even thought of the idea of showing up on a YouTube Video. I was just looking at our live stats and this click just came in from someone in the Tampa Florida area. YouTube is the 4th most popular website in the world only to be topped by Google, Yahoo and Facebook. I’ve seen many car dealers attempt YouTube as an advertising method, and I can only imagine how horrified they will be when they find out that they are advertising for you.

I’m not sure what we’ll come up with next, but this takes the cake. Besides our Twitter and Facebook Tools, this is awesome.

Please note that because of conflict of interest, we can only service one dealer per area in the US. Tampa & Orlando Florida are the only 2 spoken for.

Contact mike@showroomlogic.com for details.

Note: You will only be able to see this in action in the Tampa Bay area (that’s where the dealership is located).

 

Comments

2 Responses to “Our New Exclusive Google Adsense Tool For New & Used Cars Is Performing!”

Trackbacks

Check out what others are saying about this post...
  1. [...] Our New Exclusive Google Adsense Tool For New & Used Cars Is … [...]

  2. [...] invite you to read more about us on this blog, including our newest tool: Automated Google Adsense for car dealers. Categories: Car Dealer Services Tags: Car Dealer Microsites Comments (0) Trackbacks (0) [...]



Speak Your Mind

Tell us what you're thinking...
and oh, if you want a pic to show with your comment, go get a gravatar!