Evidence Of The Power Of Backlinks To A Car Dealers Website
If you ask any internet sales manager or director in the car business this one question, it is most likely they will say the same thing:
What is the single most important factor in optimizing a car dealer website?
Most will say keywords, Title Tags, etc… My answer has always been backlinks, and I finally have the [...]
Have You Ever Tried To SEO A Service Department For A Car Dealer?
February 25, 2010 by admin · Leave a Comment
I asked this question last week at the NADA Convention in Orlando Florida to every marketing vendor I met. Every single company I asked cringed before answering. Have you ever helped a dealer market their service department on the internet?
Showroom Logic is in the process of doing just that for the Napleton Auto Group. They [...]
10 Most Popular Used Cars In Central Florida From Google
February 3, 2010 by admin · Leave a Comment
Google accounts for 80% of internet traffic, so I use them as a source often. You rarely will ever here me mention the inferior search engines like Yahoo and Bing.
For Car Dealers, it is important to know what vehicles are most popular in your area, and it will make a difference when you decide to [...]
Search Engine Marketing For Car Dealer Service Departments
February 2, 2010 by admin · Leave a Comment
Last week Patrick and I were approached by a car dealer in Orlando Florida. They are already an existing customer of ours, using our Orlando Microsite to sell more new and used cars online.
Anyway, they wanted us to help them market their service department online because they are very happy with the results we’ve given [...]
Is Your Car Dealer Website Really Getting That Many Visitors?
January 27, 2010 by admin · Leave a Comment
There are more and more website providers for the car industry popping up than ever before, and it’s important to know how to properly measure the performance of your website.
A few months back, I had a car dealer tell me they were getting 1,200 visitors a day. I knew just by looking at their website [...]
Better Car Dealer Blog Themes Launched For Better Results
Showroom Logic recently made some changes how we display the blogs for our car dealers. Although our organic search results were amazing, we felt we could do better by launching themes that show more text and less pictures.
Our new theme is perfect because it allows us to show small thumbnail photographs that will help the [...]
If You Get Blog Comments You Will Appreciate The SEO Love Letters Video
January 22, 2010 by admin · Leave a Comment
Anyone who runs a blog with some decent traffic on it will appreciate this one. Prospect-MX who focuses on Customized Internet Marketing Strategies produced a great video I found on StumbleUpon.
If you don’t get this, you simply have no sense of humor or you are a lucky one to not get comment spam on your [...]
The Main Reason Why Car Dealers Balk At Advertising On Google
January 20, 2010 by admin · Leave a Comment
Many car dealers have a bad taste in their mouth when it comes to advertising on Google. The story usually is the same, they spent a lot of money without getting anything in return.
The problem with this is all about keywords, and choosing the right ones. Some car dealers have tried the campaign themselves, and [...]
Ed Napleton Auto Group Teams Up With Showroom Logic For Car Dealer SEO
January 18, 2010 by admin · Leave a Comment
Ed Napleton Automotive Group has hired Showroom Logic to perform SEO services for all 18 of their car dealerships. We will be promoting and marketing their used cars in 3 different states, plus their auto service department in Missouri.
After a successful campaign for Napleton Jeep Chrysler Dodge in Kissimmee Florida, our performance overshadowed anyone they’ve [...]
Does Alexa Rank Matter For Car Dealers? Does It Bring Traffic?
January 6, 2010 by admin · Leave a Comment
Alexa rank has nothing to do with internet traffic, and it’s totally meaningless. There are ways to manipulate your current rank, and I did just that last month.
I was speaking with a car dealer whose mind was polluted with what their vendors tell them. Many vendors use Alexa Rank to prove how valuable their website [...]