Showroom Logic Employee & Partner Event
Last week we were able to get most of our employees and partners together in Miami. Our programmers came from all over including Canada, Texas & California. If you’ve been in the car business for a while, you may recognize a few faces:
Using Dynamic Text Ads For Google Search Can Increase Your CTR Which Significantly Lowers Your CPC
One of my accounts wanted to spend a “reasonable” amount of money on their monthly Google Adwords Ad Spend. Thanks to our filters and dynamic text ads we can cater to any budget, and this particular dealer only wants to spend $1,000.00 [...]
Preowned Certified Google Search & Display Campaigns For Car Dealers
Many car dealer brands are proud of their Certified Preowned Vehicle programs and these cars, trucks and SUVs are the ones you want to advertise.
Sometimes it doesn’t make sense to advertise every single vehicle a car dealer has in inventory [...]
New Adlogic Feature: Aged Inventory Filters For Google Adwords
Our AdLogic development team has been working long and hard on new features this month for our Google Adwords PPC Tool. We love to hear feedback from our car dealers on what
kind of features they would like. A few of our large groups wanted [...]
Remarketing On The Google Content Network – Get Your Visitors Back
We all know how hard it can be to get decent traffic to your car dealer website. One of the most frustrating things is when a visitor spends a long period of timing browsing your website and they leave.
What is we told you we could get them [...]
Google Content Network Image Ads Just Got Better – AdLogic
One of our enhancements to the image ad portion of AdLogic was rolled out over the weekend to all current customers. Now all inventory ads throughout the Google Content network will include the price of the vehicle on the ad. After doing some [...]
New AdLogic Updates For 2012
Thanks to a few partnerships AdLogic has come a long way in the past year. Since January of 2011 we’ve been collecting data from over 3 Billion Impressions and over 3,000,000 clicks on Google alone from the United States, the United Kingdom [...]
King Of Trucks Now Using AdLogic Via Homenet – Gibson Truck World
I lived in Central Florida for about 5 years, so I’m familiar with this dealership. Gibson Truck World is the largest truck dealership in the world, boasting 300 trucks sitting on their lot at any given time.
Gibson Truck World Uses [...]
Google PPC – Importance Of CTR, Unimportance Of Bounce Rate
I’ve never realized the importance of CTR (Click Through Ratio) until I visited our team at Googleplex. At first glance, Google Adwords appears to be an auction where you simply say “Hey, I want to be as high on the page as possible. [...]
Adlogic Google Algorithm Change
During the past year, Showroom Logic has been collecting and storing massive amounts of data regarding Google Pay Per Click advertising from our AdLogic software. Some important metrics collected were cost per click (CPC), Click Thru Ratio [...]
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