Comments on: Alexa Rank Means Nothing For Car Dealer Websites – Stop Getting Fooled By Vendors http://www.showroomlogic.com/blog/alexa-rank-means-nothing-for-car-dealer-websites-stop-getting-fooled-by-vendors.html Tips, Tricks & Hacks For Internet Sales Managers & Bloggers Thu, 12 Aug 2010 00:29:58 -0400 http://wordpress.org/?v=2.9-rare hourly 1 By: Steve http://www.showroomlogic.com/blog/alexa-rank-means-nothing-for-car-dealer-websites-stop-getting-fooled-by-vendors.html/comment-page-1#comment-947 Steve Mon, 24 May 2010 23:13:35 +0000 http://www.showroomlogic.com/blog/?p=204#comment-947 Alexa Rank Means Nothing Period. Alexa.com should put a disclaimer on its website warning people that their data is “For Amusement / Entertainment Use Only” . Alexa Rank Means Nothing Period.

Alexa.com should put a disclaimer on its website warning people that their data is “For Amusement / Entertainment Use Only” .

]]> By: troy hartenstine http://www.showroomlogic.com/blog/alexa-rank-means-nothing-for-car-dealer-websites-stop-getting-fooled-by-vendors.html/comment-page-1#comment-321 troy hartenstine Sat, 05 Dec 2009 19:31:39 +0000 http://www.showroomlogic.com/blog/?p=204#comment-321 Good point. Automotive Vendors use all kinds of obfuscation hoping to gain sales advantage. Most dealers have no idea what Alexa is, but it sounds official. You readers might want to know that Alexa Rank is a global traffic rank while dealer websites do not compete globally. Alexa Rank is not relevant for car dealer websites. Even the worst dealer website in Los Angeles will easily out-Alexa the car best dealer website in Peoria. Also, using Google Page Rank to discuss Alexa Traffic Rank is not relevant either. Google probably does not depend on Alexa for reference (maybe somewhere in Google's algorithm there is a connection) to determine Google page rank and produce your SERP example. You're onto the basic problem though, automotive vendors with online products create confusion rather than provide dealers with clarity and that causes problems for any SEO professional. Some can be excused (online automotive vendors) because they don't know that they don't know. And marketing has never been about illumination. * Great Comment Troy Mike Annable Good point. Automotive Vendors use all kinds of obfuscation hoping to gain sales advantage. Most dealers have no idea what Alexa is, but it sounds official.

You readers might want to know that Alexa Rank is a global traffic rank while dealer websites do not compete globally. Alexa Rank is not relevant for car dealer websites. Even the worst dealer website in Los Angeles will easily out-Alexa the car best dealer website in Peoria.

Also, using Google Page Rank to discuss Alexa Traffic Rank is not relevant either. Google probably does not depend on Alexa for reference (maybe somewhere in Google’s algorithm there is a connection) to determine Google page rank and produce your SERP example.

You’re onto the basic problem though, automotive vendors with online products create confusion rather than provide dealers with clarity and that causes problems for any SEO professional. Some can be excused (online automotive vendors) because they don’t know that they don’t know. And marketing has never been about illumination.

* Great Comment Troy
Mike Annable

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