A Pligg site is a website similar to Digg, and there are tens of thousands of them out there. This can be a huge source of valuable backlinks to your dealer website.
Backlinks are very hard to get for car dealers. People will not naturally link to your dealer website. You can have the best optimized dealer website on the planet, but without backlinks from other websites you will never experience decent organic (free) traffic from Google, Yahoo and Bing.
The best backlinks to get is from websites that are relative to your websites content. Another words, you want backlinks from car and truck related websites.
When searching for your backlinks, be sure it is not a nofollow link. If you do not know what that is, read the Wiki Article here. Basically, a nofollow tag tells the search engine spiders not to pass any rank or authority to the website being linked to.
Authority is what you need, and because of all of the spammers this tag had to be utilized. Most everything is nofollow now, including Facebook, Twitter and most WordPress Blogs.
When you start a Worpress Blog, it is nofollow by default. I utilize a dofollow plugin for this blog, which rewards all users who comment with a dofollow link. Obviously I approve all comments before they go live, and 95% of them are from spammers.
Anyway, after this week Pagerank update from Google I checked up on many of the new Pligg sites I’ve been watching. Many of them received a Pagerank of 2 or more, which isn’t bad. Pagerank means nothing for how well your site will do in searches, but it means everything when your obtaining backlinks.
I did some serious searching to find some car related Pligg Sites, but I found none. On Saturday, I took it upon myself to make my own Pligg Site here: Car Dealer News & Updates .
If you take the time and search for some Pligg Sites that are dofollow, you should get your links out there. I don’t mean spam it, but just add links to it every now and then.
Here are some great ways to get backlinks from Pligg Sites:
- If you have a dealer blog, submit your newest blog post to a few of them. Be sure your blog post is linking to your dealer website as well, this way your blog will pass some authority to that site too.
- Be sure to deep link your website as well. Check out this post I did for an Orlando Florida Dealer. I had the link go to their Dodge Ram page of a microsite they have. When the URL is clicked from the Pligg Site, it goes to a page with all of their Dodge Rams listed. That page now has a pagerank of 2 just from a few links pointing to it. This is why they do will in the Orlando market for Dodge Ram related searches.
- To find Pligg site, Google this term: car dealer “powered by pligg” (You can change car dealer to whatever keyword you desire). Be sure the Pligg site is dofollow.
I use Firefox and a toolbar plugin called SEO Quake. This will show me what links are nofollow quickly, and it will even show the pagerank of each webpage when I do a Google, Yahoo or Bing search. I don’t even have to click it.
This is a great way to get free backlinks to your website. Another great source is paid directories, each costing $300.00 per year. The cost is well worth it because of the authority to passes on to your website:
- Business.com: Business.com is a human edited directory, therefore only quality websites will be placed in there. Google knows this, and it will give your website authority.
- Yahoo Directory: Same as Business.com, it’s human edited
- Automotive Directory: This is a Showroom logic Directory. Here you will get a dofollow backlink with anchor text from your hubpage. Plus, you will get a link from every vehicle you have in inventory. This directory uses your inventory feed. Here is an example. This directory doesn’t only juice up your site, it gives you leads as well. Note: Facebook and Twitter tools come with directory listing.
Each directory listing is $300.00 a year.


